The latest news and insights from Boats Group
New customer results show that small improvements to listing quality can drive significant gains in buyer engagement—just as marketplace traffic surges before and after major boat shows. MIAMI, FL – September 8, 2026 – As the fall boat show season approaches, Boats...
The August Marine Market Insight Report, powered by first-party data from Boat Trader, YachtWorld, and boats.com, and verified against U.S. DMV registration records, provides a timely snapshot of the boating industry, offering insights into buyer behavior, sales...
Jump to the example most like you: Dealership Brokerage Manufacturer International Dealers How Professional Sellers AreDriving Results with Listing OptimizerEvery professional seller wants more visibility, more buyer engagement, and more leads, but many overlook one...
New analysis of verified boat purchases highlights how buyers shop, how often they change their minds, and why digital marketing should be measured beyond lead volume. MIAMI – August 11, 2026 – New research from Boats Group suggests the recreational marine industry...
The July Marine Market Insight Report is here. Powered by exclusive first-party data from Boat Trader, YachtWorld, and boats.com, and verified against U.S. DMV registration records, the report provides a timely look into today’s boating industry, with insights into...
New analysis of more than 85,000 verified boat purchases shows that today's consumers continually reconsider brands throughout the buying journey—creating new opportunities for manufacturers to influence future buyers. MIAMI – July 21, 2026 – The recreational marine...
MIAMI, Fla. – July 14, 2026 – Boats Group, the leading technology platform and online marketplace serving the recreational marine industry, today announced the appointments of Alisdair Martin and Freya Olsen to leadership roles within its Industry Relations function,...
The latest Marine Market Insight Report offers a real-time look at today's boating market, powered by first-party data from Boat Trader, YachtWorld, and boats.com and verified against U.S. DMV registration records. Together, these insights provide a timely snapshot of...
Global Product Marketing Manager recognized for her industry leadership, customer advocacy, and commitment to strengthening connections across the marine community MIAMI, Fla., June 25, 2026 — Boats Group is proud to announce that Sofy Marrufo, Global Product...
New premium pontoon brand combines innovative design and craftsmanship while leveraging Boats Group's industry-leading marketplaces to connect with buyers nationwide. Miami, FL & Newport Beach, CA – June 22, 2026 – Sun Country Marine Group, the West Coast's...
Myth: "Call for price" gets people to reach out, which gives me the chance to start a conversation and build the relationship.Fact: Listings with a visible price receive significantly more buyer trafficOver the last few months, we’ve had a lot of conversations with...
Dealerships and brokerages across different sizes and segments are improving performance by focusing on one key area: their listings.Here’s what that looks like in practice:United Kingdom Dealer Increases BDP Views by 210%Customer Snapshot UK-based dealership...